Ryan Williams | Business Development, Fast Hippo Media

Business Development | Fast Hippo Media

Ryan Williams, Business Development at Fast Hippo Media

A collaborator who wants to listen, educate, and strategize with clients to create opportunities for successful, long-term partnerships.

Ryan Williams handles business development at Fast Hippo Media. He came to the agency after eight years in digital marketing elsewhere, and he works with business owners across home services, aesthetic beauty, medical, and legal. His objective with every client is the same: communicate the WHY and the HOW. He holds an MBA and a Bachelor of Science in Marketing, and he is certified in Google Ads Search, Meta, and SEMrush.

What Ryan Does at Fast Hippo Media

Ryan builds the client relationships that turn into long-term partnerships, which means the first conversation is usually a lot of listening. He treats explaining the strategy as part of the job rather than something that happens after the contract is signed.

His book of business sits in four verticals: home services, aesthetic beauty, medical, and legal. Every one of them shares a problem, which is that buyers make the decision fast and rarely give a second look to a business they could not find or could not understand.

Areas of Expertise

Answer Engine Optimization (AEO)

Making a business easy for an AI system to describe with confidence, so it gets named when a buyer asks ChatGPT, Gemini, or Perplexity for a recommendation instead of being skipped.

Content Everywhere℠

Fast Hippo Media’s system for building content once at a high standard, then adapting it for every place buyers look rather than posting the same thing across all of them.

Strategy

Working out which channels a business actually needs before anything gets built, then explaining the reasoning so the client can weigh it rather than take it on faith.

Background

Before digital marketing, Ryan worked as a logistics consultant, in medical devices, and in construction management. Four industries, four different sets of buyers, and a fair amount of explaining complicated things to people who did not have time for the long version.

The overlap with his current client list is not accidental. Home services and construction management are close neighbours. So are medical devices and his medical accounts. He has sat on the other side of most of these conversations.

Industries Ryan Works With

Articles

Holiday Prep for Small Business: Do This Before Everyone Gets BusySeptember 14, 2026

Industries

Home Services – HVAC, plumbing, roofing, landscaping, pest control, and the trades where an urgent search decides who gets the call.
Aesthetic Beauty – Practices competing on reputation and visuals as much as on search position.
Medical – Practices where the questions carry more weight and the language has to stay measured.
Legal – Firms whose buyers research heavily before they ever pick up the phone.

Life Outside Fast Hippo

Behind the grill, on the golf course, or at the beach. Those are the three places to look for Ryan on a weekend, usually with his wife Jessica and their dog Paddy somewhere nearby.

The rest of it: exercising, traveling, fishing, and enough sporting events to fill a calendar.

Credentials

Education

Master of Business Administration, University of Central Arkansas
Bachelor of Science in Marketing, University of Central Arkansas

Certifications

Google Ads Search Certified
SEO Meta Certified
SEMrush Certified

Common Questions

Ryan Williams handles business development at Fast Hippo Media. He works with business owners across home services, aesthetic beauty, medical, and legal.

Content Everywhere, Answer Engine Optimization, and strategy. His focus is working out which channels a business actually needs, then explaining the reasoning behind it.

Eight years in digital marketing before joining Fast Hippo Media, plus earlier work in logistics consulting, medical devices, and construction management.

An MBA and a Bachelor of Science in Marketing from the University of Central Arkansas. He is also Google Ads Search Certified, Meta certified, and SEMrush certified.

By phone at (469) 677-7725 extension 202, or by email at ryan@fasthippomedia.com. The QR code on this page opens a short intake form before a call is scheduled.