



Turning data insights into creative social media strategies that connects brands to people
Background
Dee brings six years of marketing experience as a genuine jack of all trades. She started as a graphic designer, then moved into social media strategy, then paid ads — picking up each skill because the work needed it, not because she planned a tidy career ladder. Along the way she’s trained people in marketing, worked as a marketing consultant, and led teams as large as 25 people across agency, SaaS, e-commerce, and in-house environments. That range is really her throughline: she doesn’t just plan the strategy, she’s designed the assets, run the ads, and taught other people how to do it too.
What she does at FHM
Dee is the new Social Media Executive at Fast Hippo Media, currently in onboarding and focused on organic content strategy and social media management. Right now that means auditing FHM’s own accounts, building and running an organic growth campaign as a proving ground, and developing the SOP that’ll eventually shape how the role runs for clients.
What makes her good at it
Dee is strategic but hands-on, because she started as a designer and worked her way through strategy and paid media, she knows what’s realistic to execute, not just what looks good on paper. She leads with data, turning performance numbers into a clear next move rather than a vague trend to watch. And having trained others and consulted for clients directly, she’s comfortable owning an account’s health end-to-end while keeping the people around her aligned and moving. Her underlying philosophy is that growth happens where comfort ends, part of why she was drawn to the early, prove-it-yourself shape of this role.






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