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Vice President, Sales | Sales & Operations

Leilah Parks, Vice President of Sales Fast Hippo Media

Twenty years of live deadlines, now pointed at your pipeline.

Leilah Parks is Vice President of Sales at Fast Hippo Media. She came to digital marketing from broadcast, with a journalism and electronic media degree from the University of Tennessee and twenty years across television, radio, independent production, and live events. Today she runs strategy for accounts ranging from single-location businesses to enterprise, and she is certified in Google Ads, Google Measurement, and Google Analytics 4.

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Years Multimedia Journalism and Electronic Media

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Certifications

What Leilah Does at Fast Hippo Media

Leilah owns the client relationship from the first C-level conversation onward. She builds the strategy, then leads the cross-functional team that runs it: creatives, developers, and analysts working together across paid media, SEO, and programmatic rather than in separate lanes.

She also drives the AI and automation work behind client reporting. That is what lets the team see a campaign turning before the month closes, and it is a large part of why optimization moves as fast as it does.

Areas of Expertise

Search and AI Visibility

AI SEO, Answer Engine Optimization, local SEO, and Google Business Profile work. The goal is being named in the answer, not just ranked on the page.

Paid Media and Analytics

Paid search, programmatic, and the measurement layer underneath both. Three Google certifications back this one: Ads, Measurement, and Analytics 4.

Client Strategy and Growth

Account management, client acquisition, and business development. Leilah is usually the first person a prospective client speaks to and the one still on the account two years later.

Content and Social

Content Everywhere, content strategy and production, and social. Six channels, one editorial line.

Background

Leilah’s degree is in communications and electronic media, and the first two decades of her career stayed in that world. Broadcast television, radio, and independent production, plus executive producer and director credits on feature films, national commercials, and live events at scale.

Live production teaches a specific discipline. The show starts when it starts. There is no second take, no quiet revision after the fact, and no version of the schedule where the deadline moves. She runs digital campaigns on the same terms, which is why high-pressure work suits her rather than wearing her down.

About Leilah

High-volume work on short deadlines is where Leilah is most useful, and she has spent twenty years in it by choice. The job is turning that pressure into something structured enough to scale, which is a different skill from simply absorbing it.

The team she leads spans creative, development, and analytics. Mentorship is something she names as part of how she works, not a line item that shows up in a performance review. The analytical side comes from the certifications. The read on what will actually land came from twenty years of shipping.

“Don’t be afraid to give up the good to go for the great.”  — John D. Rockefeller

Life Outside Fast Hippo

Friday nights in the fall, Leilah is in the booth. She executive produces the live stream and in-stadium Jumbotron content for The Baylor School varsity football team, which is close enough to her day job that nobody at home finds it strange, except for the weather and the volume.

The rest of the year: travel, live music whenever she can get to it, and charity work for cancer, children’s, and animal welfare causes. At home there is a husband, kids, and three dogs, none of whom are impressed by any of the above.

“Be yourself, everyone else is already taken.”  — Oscar Wilde

Credentials

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Education

  • Bachelor of Science, Communications and Electronic Media
  • University of Tennessee, 2006
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Certifications

  • Google Ads
  • Google Measurement
  • Google Analytics 4
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Awards & Recognition

  • AAF and BNI leadership recognition

Common Questions

Leilah Parks is Vice President of Sales at Fast Hippo Media. She leads a cross-functional team of creatives, developers, and analysts, and builds C-level client partnerships.

AI SEO, Answer Engine Optimization, local SEO and Google Business Profile optimization, paid search, programmatic, analytics, social media, and Content Everywhere.

Google Ads, Google Measurement, and Google Analytics 4.

Two decades in multimedia. She started in journalism and electronic media and worked across broadcast television, radio, independent production, feature films, national commercials, and live events before moving into digital.

By phone at (469) 677-7725 extension 114, or by email at lparks@fasthippomedia.com. The QR code on this page opens a short intake form before a call is scheduled.

Meet the Rest of the Team

Oscar Oscar Fullmer

Co-Founder

Tracy Tracy Adams

Director of Business Development

Ryan Ryan Williams

Business Development

Will GG e1787130569436 Will Merten

Business Development

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